CategoriesDigital Fashion Collection
Pink Label Congo
Hanifa is a fashion label from Congo founded by Anifa Mvuemba. The Pink Label Congo is a disrupt collection launched in a creative way on social media with 3D fashion clothes animated into digital fashion shows. This has changed Hanifa forever and get it most known. Pink Label Congo has served its purpose of starting conversations and bringing to light the conditions of Colton mines throughout the Democratic Republic of Congo, as well as the beauty and innovation of Africa.
Riddled with a painful history, the beauty of Congo is often untapped and overlooked. The gentleness, beauty, history, poise, majesty, strength, power, and hope of the Congolese spirit inspired this collection. When Anifa created each piece, she was reminded of the stories her mother told her of the women she knew back home in Congo. Women who suffered great loss but still, mustered every ounce of strength everyday to show up. The hope was that this collection inspires all women to stand tall in their power and like the Democratic Republic of Congo, to use their history, whether pretty or painful — to redesign their future. The Congo, is ripe with an abundance of natural resources — the greatest of which are people — its women. Hanifa presents…. Pink Label Congo.
Jolie in caramel — beautiful on every height, the drawstring gathering at the ankle is perfect for the woman who wants to experiment with different lengths.
Kinshasa — the blossoming Backless Mini Dress represents the hope & freedom of tomorrow.
Zaire Denim Set — Like the boldness of many rivers, her open back corset and high waisted pants are a head turner this summer.
The mixture of ruching and corset tailoring will turn every head as you walk by. Veronique compels you to stand tall with your shoulders back and head high.
The Orélie Skirt pays homage to the women who have sacrificed their hopes and dreams to pave the way for us today. The heavy stretch cotton material hugs close while allowing you to move freely. The dropped waist hem emphasizes the strength in a woman’s hips. Designed to accentuate your waistline, the Orèlie uncovers the beauty and regalia of Africa’s greatest asset — The Woman.